Definition
Geo pages are a special case of pSEO where the axis is location, cities, regions, neighborhoods. Each page targets queries like 'HVAC repair in [city]' with copy genuinely rooted in that city's context.
Why it matters
Local intent queries dominate many B2B service categories. Without geo coverage, you lose every lead whose query names a city. With fake geo coverage (template with a city name swapped), you hit the doorway penalty.
How we think about it
Our geo pages include at least 250 words of city-specific prose: real landmarks, actual transit or parking detail, local photography where available, and FAQs tuned to that city's market. The local specificity is the moat.